We’ve had such a good time at the Colorado Ski & Snowboard Expo over the past few years that we couldn’t help but join in on all of the fun again this year. With the Northern Hemisphere winter and snow season fast approaching, there’s really no better time to check out all of the latest and greatest ski, snowboard and winter gear, so we were super excited to have our own stand with some brand new MicroMerino® thermal layers on display. Our friends in Colorado sure do know a thing or two about cold weather layering, so we were excited (and extremely flattered!) to spot plenty of ioMerino out there in the crowd!
The always awesome ioCrew Member and Professional Snowboarder Brent Meyer has manned the stand for us over the last few years and was there again this year to answer any questions you might’ve had. Some of you were lucky enough to win exciting prizes including our Peak Headbands, Limitless Bandannas, Highpoint Necktubes, AzTech Beanies, Altitude Base Layers, Elemental Jackets and more! If you were one of the lucky winners, be sure to tag us with #ioMerino on social media so we can check out what you get up to in your ioMerino!
Along with our stand, there was a range of great deals on skis, snowboards, boots, bindings and accessories. Plus, a number of family fun activities including high ropes obstacle courses, live music, slack line competitions, trampoline shows and beginner ski and snowboard areas on small dry slopes.
Thanks to everyone who popped by to say hi and check out some gear over the weekend. It’s always awesome meeting you guys and it was also great to see familiar faces from last year’s Expo checking out our brand new winter layers including the Chaser High Performance Hoodie.
Brent says, “Because we’re mostly an online store, events like the Colorado Expo give us the perfect opportunity to meet new people and get chatting about our amazing Australian Merino layers. And best yet, you guys get the chance to actually feel how soft our gear is! Year after year you’re shocked that something so soft can be made from wool! And that’s what it’s all about for us”.
But the biggest hit was definitely the ‘Mongrel’ Crew Neck Base Layer. “It was like you guys had never seen a base layer with so much creativity and awesomeness and you completely fell in love with the Mongrel,” says Brent. Well, it’s been one of our favourites here at ioHQ too, so we don’t blame you! (And as a sneaky little bit of insider info, you might like to know an all new 2016 Mongrel is due to hit any week now!)
Thanks for another awesome year Colorado. And a big shout out to Brent and everyone else involved. We can’t wait to see you all again next year!